Tasty Bite Eatables appoints Tushar Srivastava as Senior Director, TFS

Tasty Bite Eatables Limited has appointed Tushar Kamlakant Srivastava as Senior Director for Tasty Bite Food Service (TFS), effective March 9, 2026. The move underscores the company’s push to sharpen growth engines within its TFS arm and reinforces leadership strength at the helm of its food-service initiatives.

Srivastava brings more than 28 years of experience across the consumer goods and food sectors, having held senior roles with global and Indian brands including Procter & Gamble, Kellogg’s, PepsiCo, Walmart, Jubilant FoodWorks, and Superplum. He is recognized for building and scaling businesses, shaping go-to-market strategies, and driving profitable growth across channels such as General Trade, Modern Trade, HoReCa, E-commerce, and Institutional segments. His approach blends data-driven planning with strong P&L management, new business development, and the ability to assemble and lead high-performing teams. He holds a postgraduate degree in Marketing from Bhavan’s and has completed the Executive General Management Programme at IIM Bangalore.

Analysts and industry observers say the appointment signals Tasty Bite’s intent to accelerate the TFS business by pairing seasoned leadership with a track record of cross-channel execution and strategic growth. As the company continues to expand its footprint in food service, Srivastava’s blend of strategic planning and hands-on market execution could help translate ambitions into accelerated revenue and deeper market penetration across its food-service initiatives.